What is a Code of Conduct?
Businesses, companies, and organizations all have a set of rules and norms which must be adhered to by anyone who falls under the obligation of following them. This can include being in a building, working in an office, or engaging with a team or club. The rules that are made are called a “code of conduct” which must be followed by the individuals engaging with their services. Codes of conduct ensure that the proper rules are being followed and outline which norms are included within that particular area. This is also true for online platforms and social media sites. There are terms and conditions that must be accepted by the user to be able to use the platform. Without accepting the terms and conditions, you will not be able to use the site. This way, everyone is using the service or platform in an appropriate manner and keeping peace within a community of users. However, if the code of conduct is violated, it can result in being excluded from an area, removed from a platform, or suspended from your account.
Amazon’s Seller Code of Conduct
To list your products on Amazon’s online platform, Amazon requires that all sellers abide by their “Seller Code of Conduct” at all times, or else they will face consequences such as losing their account. The code of conduct can be found here, and it includes a very broad range of rules and regulations that Amazon requires, and even common reasons why Amazon accounts are suspended. Some of the contents in the code of conduct include being trustworthy, representing yourself in a true manner, and acting fairly on Amazon’s platform. The code of conduct has several categories and essentially covers all of Amazon’s policies. These can include all of the following:
- Ensuring proper documents are provided by avoiding forged documents:
Forging documents is a dishonest action to engage in. One of the core areas of Amazon’s code of conduct is honesty and trustworthiness. Therefore, failing to provide authentic documents and instead forging documents to gain benefit or legitimacy for your selling can result in a violation of Amazon’s code of conduct. More on document forgery can be found here.
- Advertising your products appropriately:
Products must be advertised online accurately and be detailed exactly how they are- without exaggeration. In fact, listing products in a manner that emphasize features that aren’t included in your product can land you a not as advertised or wrongly advertised accusation, which can potentially shut down your selling privileges.
- Refraining from engaging in malicious review manipulation practices:
Review manipulation is a means that malicious sellers turn to, so that they can try and make their products seem like they have added value and are popular products. This can be conducted in many ways as outlined here, but the short-term profit isn’t worth the long-term consequences, which can include suspension of your Amazon account and render it unusable.
- Selling a product with the proper copyright permissions:
Copyright is a right that an owner has over his work or product. To adhere to the copyright, other sellers must refrain from distributing a work in any way until and unless they have received explicit authorization from the seller to do so. More on copyright infringement can be found here.
- Avoiding misleading consumers through trademarks:
Trademarks are another type of protection like copyrights, but they are used to protect symbols that represent companies. Avoiding using a similar trademark from another company is necessary for adhering to Amazon’s code of conduct. If one is accused of confusing people into thinking one brand is another due to their use of symbols or phrases, they may be under threat of a trademark infringement claim.
And much more. Part of the code of conduct is adhering to any warnings that Amazon issues to you. If Amazon finds a problem with your account, your selling services, or requires some documentation from you, then you must provide it without hesitation. Making sure to keep up-to-date with Amazon’s selling requirements is also essential and a best practice to ensure that you are following Amazon’s code of conduct properly.
How to Avoid Violating the Seller Code of Conduct
To prevent having your account suspended due to violating the seller code of conduct, you must make sure that you are following the code in its entirety. These are like the terms and conditions of selling on their platform, and you are held responsible for abiding by it completely. It’s important to read through Amazon’s seller code of conduct and make sure that you are in line with it. Before posting your products on Amazon, you are also required to approve your products based on this code of conduct. Once your account is created and you’re officially a seller, you are required to follow all the rules outlined, or else you’re at risk of having your Amazon account suspended.
Recovering from Seller Code of Conduct Suspension
Having your account suspended due to violating the seller code of conduct can be frustrating. To recover your account, you must go through the entire seller code of conduct and find which section Amazon claims you’re violating, and then remediate based on that through an appeal. The appeal must be submitted within 17 days, and if it is not, then you will lose your entire Amazon account for good. To remediate this, be sure to review your current practices and habits and make sure that you are following the code properly. To ensure that you are following it correctly and have Amazon approve that, finding professionals to walk you through and guide you can help you regain your Amazon account. Luckily our professionals deal with Amazon account suspension on a daily basis and are experts on how to recover them. We can help you abide by the seller code of conduct and come up with a nicely-outlined appeal which will allow you to regain control over selling on Amazon again. Contact us today to find out more about our services and how we can help you.